Both bosses were also adamant the merger would not reduce competition in the agricultural supplies, markets or agency sectors. I doubt the regulators or customers will have a problem with three big players consolidating down to two - Rob Clayton. This merger is not going to be about Landmarking everything our way - Rob Clayton. Ruralco is not in a weak position.
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Photo: Elouise Hawkey. He has been your local bloke for more than three decades and now this Wellington businessman will have the title stripped from his store in what some believe is a move motivated by political correctness. Ruralco CEO and Managing Director, Travis Dillon, was quick to dismiss talk that the slogan change was motivated by political correctness. He said the Ruralco marketing team had simply decided it was time for a refresh.
Mr Dillon said it is unlikely the company will reappoint a new slogan for CRT, instead a number of brands around rural Australia will be upgraded and refreshed in what will be rolled out as a staged approach. In fact, he said the latest news surrounding the slogan change has prompted the most comments from customers in his time at the store. Wellington Times. It appears that you are currently using Ad Blocking software. Please consider turning it off to support us.
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CRT: No longer your local bloke
Landmark's Ruralco takeover won't alter CRT, or other business identities